Smart Search
AI-powered
product search
for e-commerce
Making online shopping more convenient than ever before.
Go beyond basic search
43% of users directly utilize the search function when visiting an online shop. The search is the key to your customers’ successful shopping experience.
We offer you the next generation of product search for your e-commerce business: Smart Search. It interprets your customers’ search queries using artificial intelligence and displays relevant and personalized results.
Benefits of Smart Search
Higher Hit Rate
Relevant results for Search queries lead to higher add-to-cart rates and more sales.
Customer Experience
Finding instead of searching: Smart Search makes your customers happy.
Easy Integration
Smart Search can be easily integrated into your e-commerce architecture.
Artificial intelligence takes your product search to the next level
Improving your e-commerce experience with semantic search
Many product searches are based on an exact match of words and search queries (keyword match). If search queries are not found in the product data, the search returns no or not the right matches. By using artificial intelligence, Smart Search understands the meaning of words and images in the search query (semantics). Thus increases the hit rate and relevance of the results.
Text-to-text search
In the text-to-text search, smart search handles the user’s query to deal with multilingual input, spelling and grammatical mistakes. The solution uses the latest (open) language models to understand the query’s context and any products’ descriptions or written specifications. Using the latest ML techniques, smart search catches the best-fitting results of the user’s query.
Smart Search
Text-to-image search
In this functionality, smart search does not compare the user input against the product’s description, but against the multimedia attachment to the products such as images. The state-of-the-art multi-modality models enable us to offer a solution that uses all the sources of information (text, images, and more) to fulfill the user’s query and provide the best search results.
Smart Search
Image-to-image search
The users could also search by an image instead of text. Smart search allows the users to upload an image of a product they would like to search for, and using image processing and multi-modality solutions, we compare the images to come up with the most similar products as search results.
Smart Search
We do data and talk about it
Our applydata blog is a platform where our experts celebrate and publish their take on the latest in data, AI, regulation, business and service design.
We also speak at conferences, and we have recently hosted our own.
We are member of the KI Bundesverband (German AI Association), an association of 400+ AI companies dedicated to ethical AI.
We are member of Bitkom, Germany’s digital association representing more than 2,200 companies of the digital economy.
Let’s get started
Your Smart Search team:
Get the most out of your data
with our Data Product approach!
To make the most out of data, don’t think about it as a table, a database, a stream or another technical artifact – think about it as a product! See data as a vivid part of your business strategy.
