data science

The Data Scientist: Explorer of the Data Universe

2 Mins read
There is a big misconception when it comes to data scientists. “People often think it’s magic”, Setareh Sadjadi says. They tend to…

performance

data performance

Seven metrics to measure your customer experience strategy

2 Mins read
Many companies struggle to grasp their customer experiences and hence fall short to understand their customer journey and experience. However, understanding your…
data performance

(Re)placing business design within data-driven company models

2 Mins read
The use and further processing of data is nothing new for companies, especially those that deal with end customers. Whenever customers enter…
data performance

Four rules to win attention on YouTube

2 Mins read
In today’s age of attention economy, where the time to consume information is getting shorter, marketers need to adopt best practices if…

analytics

data analytics

The Data Analyst: Reading Between the Lines

2 Mins read
Data is a dime a dozen. That is what they often say. According to projections, the volume of data generated annually will…
data analytics

So VAR, so good? Towards an economic analytics of VAR

9 Mins read
Football is quite simple, isn’t it? Twenty-two footballers run after a ball, controlled by two linesmen and a referee, and the team…
data analytics

Consent management – self-developed or ready-to-use solutions?

3 Mins read
Marked by uncertainties between GDPR requirements, ECJ and BGH judgments and the feared but postponed ePrivacy regulation, the past year has put…

data science

data science

The Data Scientist: Explorer of the Data Universe

2 Mins read
There is a big misconception when it comes to data scientists. “People often think it’s magic”, Setareh Sadjadi says. They tend to…
data science

Where Linguistics meets Natural Language Processing - Part I

3 Mins read
For someone working with Natural Language Processing/Understanding (NLP/NLU), it brings a lot of value to incorporate a formal understanding of how languages are structured, beyond…
data science

Towards an understanding of machine learning

5 Mins read
Are you interested in Artificial intelligence? Is your brain craving to know what machine learning is and how it is being implemented…

architecture

data architecture

What does a data architect actually do?

2 Mins read
Andrea Palladio once led the way. As an architect, his goal was always to combine the ideal and the practical, the client’s…
data architecture

A Primer on Cloud Platforms: AWS, GCP and Azure

4 Mins read
On-Demand availability of the computer system resources especially data storage, computing power, and high-performance computing is known as Cloud Computing. The Cloud…
data architecture

Terraform - an introduction into scalable architecture

2 Mins read
Let’s face it. The first developer or cloud architect breathing the basement air of a terraformed Mars is still a few centuries…